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Academic Sessions of University of Ruhuna
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06th Academic Sessions - 2009
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Impact of celebrity personality on brand personality in malted milk powder industry
Wijesundara, T.R.
;
Buddhika, S.A.
(
University Of Ruhuna
,
2009
)
Career Locus of Control: A Comparative Analysis between Management and Arts Undergraduates of University of Ruhuna
Rupasinghe, L. R.
;
Buddhika, S.A.
(
University Of Ruhuna
,
2009
)
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Author
Buddhika, S.A. (2)
Rupasinghe, L. R. (1)
Wijesundara, T.R. (1)
Subject
Brand Personality (1)
Celebrity Personality (1)
Consumer Behavior (1)
External Orientation (1)
Internal Orientation (1)
Locus of Control (1)
Other Orientation (1)
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Date Issued
2009 (2)
Has File(s)
Yes (2)