Browsing International Conference on Management and Economics by Subject "In-game Advertising"

Browsing International Conference on Management and Economics by Subject "In-game Advertising"

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  • Vidanagama, S.I.; Ulapane, K.M.N.D.B.; Wijekoon, W.M.Y.C.B.; Thilakarathna, J.K.D.N.; Wisenthige, K.; Jayasuriya, N. (Faculty of Management and Finance, University of Ruhuna, Matara, Sri Lanka, 2023-08-16)
    The advancement of online gaming is an extraordinary evolution that occurred during the past era. At present, most game developers and marketers promote their new games through different types of advertisements displayed ...

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