Talent Management Approach: Attraction and Retention

Abstract

Talent has become the key differentiator for human capital management and for leveraging competitive advantage. Talent Management on one hand encompasses the application of best practices in the identification, cultivation, recruitment and retention of a qualified, effective workforce. It is on the other hand focuses on enhancing the potential of people who attracted by developing capacities. This case study tests the presence of any talent management approach and its contribution in attracting and retaining talented employees in Kelani Cables PLC. When Complying with the definition for talent management and its process used in this study, even though there is no any officer to manage the aforesaid talent, it is evident that Kelani Cables has its own talent management practices which are designed and implemented under the responsibility of the Human Resources Development function. Further, it is also evident that the company practices all the principles of talent management process as a whole. They have only to conceptualize it into the framework of the company methodology and initiate it as a separate function.