The emergence of COVID-19 has compelled higher educational institutions across the globe to embrace remote learning as a medium of teaching. Furthermore, as a method of evaluation e-exam systems are widely used at present. ...

Organizational citizenship behaviour of employees is one of the main factors for successful operations of insurance businesses and thus there is a need for examining the determinants of organizational citizenship behaviour. ...

Drawing on the uses & gratifications theory (UGT) and Ducoffe’s advertising value model, this study aims to present a comprehensive framework for assessing Facebook paid advertising effectiveness, incorporating antecedents ...

The goal of this study is to create a scale for measuring authenticity in a tourism management environment. Authenticity has been extensively studied in a wide range of academic fields. Authenticity has been a theme in ...

E-learning is developing as the new paradigm of modern education. The global e-learning business is growing at a 35.6 percent annual rate and still, there are failures. The success of e-learning systems is predicted mainly ...

The dynamic capability (DC) perspective is one of the key theories discussed related to the phenomena of early internationalization. However, there is no considerable effort has been made to review and integrate the associate ...

Literature is conflicting on the determinants of corporate governance, particularly relating to emerging financial markets. Therefore, this study examined whether firm size affects corporate governance compliance based on ...

The purpose of this study is to examine whether there is an impact from viral marketing on impulse buying with the mediating effect of online trust during the Covid-19 pandemic. A questionnaire with a five-point likert ...